New Recruits Bolster Sales Team

Flowcrete Americas Reinforces Sales Team to Aid Growth Plans

Jan 29 2015

  • New sales representatives covering mid-west region.
  • Both appointments part of Flowcrete Americas' ambitious growth plans.
  • Pair bring extensive industry experience.

Flowcrete Americas is delighted to announce the appointments of the vastly experienced Nick Bindl and Willie Nieves to bolster its sales team.

The new sales representatives will both be responsible for covering the mid-west region with Nick working across Nebraska, Kansas, Iowa, Missouri, & South Illinois and Willie taking care of Indiana, Kentucky, Michigan and Ohio.

Nick will be working to strengthen the company’s presence within the food and beverage market, leveraging his extensive experience in order to forge new business relations with food manufacturing clients in particular.

With more than twelve years experience and a proven track record for selling, it is hoped that Nick’s resourcefulness, dedication to understanding customers’ wants and needs, as well as his ability to develop long-lasting business relationships, will make him a fantastic addition to the team.

Having previously worked as a sales representative, sales manager, assistant marketing manager and territory manager, Nick has a wealth of experience across the board and it is anticipated that he will prove to have a huge impact on the sales floor.

In addition, Willie will also be looking to drive new food and beverage business as well as tapping into the numerous pharmaceutical and heavy industry manufacturing facilities that are currently under construction in the region.

As a seasoned sales professional with an extensive background in flooring systems, design, and specification it is fully expected that Willie will be invaluable in terms of building and maintaining strong relationships with clients, vendors and peers.

In the past Willie has been employed as a technical sales consultant, sales representative and a general manager, giving him a well-rounded perspective of the industry. Not to mention his bilingual ability as a fluent Spanish speaker, which is sure to provide a competitive advantage in the company’s burgeoning Latin American exploits.

Willie’s extensive knowledge of the industrial flooring sector is certain to make him an invaluable asset to the Flowcrete Americas team, as he possesses vast experience in the field as well as in depth expertise of the project cycle from specification to completion.

Both appointments come at what is an extremely exciting time for Flowcrete Americas, who has recently re-located to a new manufacturing plant in Texas to facilitate its growth across the US, Canada, Latin America & the Caribbean.

The resin flooring specialist has identified a demand for its polymer floor and wall coating solutions across the region, as food manufacturers in many nations are striving to ensure that their facilities on-site sanitation adheres to Good Manufacturing Practice (GMP) guidelines.

A key element of the Spring, TX based manufacturer’s expansion includes working in collaboration with fellow RPM subsidiary The Euclid Chemical Company to introduce the innovative hygienic flooring system Flowfresh to multiple national markets, including in Colombia, Ecuador, Chile and Brazil.

Flowcrete Americas would like to take this opportunity to welcome Nick and Willie to its team and is looking forward to a long and successful relationship with the Mid-West based duo as they work together to propel the company to greater heights.


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Notes to Editors

Flowcrete Group Ltd. is a world leader in the manufacture of seamless industrial and commercial resin floor, wall and coving solutions as well as other specialist coating technologies. Flowcrete Group Ltd. is a subsidiary of RPM International Inc. and has international manufacturing facilities in Europe and Africa as well as Central and South East Asia.

Flowcrete supplies world-class seamless flooring solutions to transform environments across the globe including; decorative seamless resins, waterproof car park deck coating systems, seamless resin terrazzo, durable antimicrobial flooring, corrosion protection, self levelling underlayments, underfloor heating and now underfloor acoustic insulation.

Flowcrete's ambitious and dedicated team, led by President Craig Brookes, is inspired by excellence in people, products and service as well as continual innovation and sustainable growth.

Flowcrete continues to use its global expertise to introduce environmentally friendly, hygienic and aesthetically attractive floors to create a better and more sustainable world.

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