AIA CES Lunch & Learn: How to Avoid Industrial Floor Failure

  • Identify the Triggers that Lead to Polymer Floor Failure with Flowcrete Americas’ New AIA CES Lunch & Learn Seminar

Identify the Triggers that Lead to Polymer Floor Failure with Flowcrete Americas’ New AIA CES Lunch & Learn Seminar

Feb 22 2016

  • Flowcrete Americas Launches New AIA CES Seminar
  • Seminar Explores Triggers for Polymer Floor Failure
  • Seminar Advises on the Correct Specification Process
  • Seminar Aims to Minimize the Risk of Floor Failure Scenarios
  • Book AIA CES Lunch & Learn Seminars at

It is widely reported that 50% of industrial polymer floor coating systems and finishes do not perform to the client’s original expectations within a two year time-frame when installed in manufacturing, processing or warehousing facilities.

Whether incorrectly installed, unable to withstand the service criteria of the working environment or as a result of quality benchmarks being lowered to save money at the latter stages of building programs – there are many triggers that can lead to the early onset failure of protective polymer floor systems.

In order for architects, engineers and specification professionals involved in the construction and maintenance of industrial manufacturing facilities to better understand these triggers, Flowcrete Americas has announced the launch of a new AIA registered CES seminar entitled, ‘How To Avoid Industrial Floor Failure’.

This seminar will explore the specification process as well as the most common manifestations of floor failure including delamination, blistering and cracking, all of which can originate from manual errors made at specification stage, while preparing the substrate, during mixing, throughout installation or even the care and maintenance routine provided by the client post installation.

The seminar will aim to identify suitable flooring materials that meet the service criteria found in a wide range of industrial manufacturing environments as well as consult on correct substrate preparation and application procedures in order to minimize the risk of failure.

Flowcrete Americas’ Architectural Sales Representative, Richard Kroger, said: “Our new seminar has been created to provide architects with a greater understanding of the different polymer flooring technologies available to industrial manufacturing clients and their specific performance benefits”.

“Protective polymer flooring is becoming increasingly popular on account of its ability to comply with Good Manufacturing Principles and Food Safety management programs mandated by the USDA / FDA. The seminar aims to educate specifiers on best practices and validation procedures for resinous flooring installations”.

Flowcrete Americas AIA CES Lunch & Learn Seminar Program offers architects, engineers and design / build firms the opportunity to learn, explore and discuss specific challenges, innovations and best practice guidelines relating to the specification of resinous flooring systems on both new-build and renovation construction projects.

Flowcrete Americas delivers on-site AIA CES training seminars that offer AIA members 1 LU to contribute to annual credits. These seminars are available nationwide to those working in the field of floor specification.

For more information about the complete range of AIA CES seminars available from Flowcrete Americas or to make a booking please visit -


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Notes to Editors

Flowcrete Group Ltd. is a world leader in the manufacture of seamless industrial and commercial resin floor, wall and coving solutions as well as other specialist coating technologies. Flowcrete Group Ltd. is a subsidiary of RPM International Inc. and has international manufacturing facilities in Europe and Africa as well as Central and South East Asia.

Flowcrete supplies world-class seamless flooring solutions to transform environments across the globe including; decorative seamless resins, waterproof car park deck coating systems, seamless resin terrazzo, durable antimicrobial flooring, corrosion protection, self levelling underlayments, underfloor heating and now underfloor acoustic insulation.

Flowcrete's ambitious and dedicated team, led by President Craig Brookes, is inspired by excellence in people, products and service as well as continual innovation and sustainable growth.

Flowcrete continues to use its global expertise to introduce environmentally friendly, hygienic and aesthetically attractive floors to create a better and more sustainable world.

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